Hi mompreneur! If you want to learn how to sell printables on Etsy, keep reading. Today I’m going to share with you a breakdown on turning little printables into a sustainable and profitable business venture.
Selling printables online is a good way to make passive income and free up time to work from home and raise your family. This is what so many of us moms want to do.
You can start this business before you leave your traditional 9 to 5 and grow it to the point you can quit and become a full time entrepreneur. You can even continue to grow this business to the point you can retire your husband or bring him on full time with the business as a partner. Either way, the option to free up valuable time for your family so you can spend more time with the kids, be able to cook quality meals and travel to all those places you ever dreamed is there.
How to Create Printables to Sell Online
Before you start your Etsy shop you need to figure out how to create the printables you want to sell. Well, there’s awesome news! Canva is a super easy to learn program with a free version where you can create every kind of printable imaginable and quickly upload it to your Etsy shop.
This post will show you how anyone can use their extra time to create passive income with Etsy and you don’t have to have any technical skills at all.
Is Selling Printables on Etsy Worth it?
I believe so. Absolutely! Depending on how popular your niche is, every month you could make anywhere from $500 to over a thousand dollars and even more with dedication and work.
Benefits of selling small digital products
There are so many benefits for moms when you find a work from home job, especially if it’s this line of work.
Your income will be passive (meaning, you create the product and it sells itself on repeat while you play or sleep).
It’s easy to create your own printables and promote them on Etsy’s platform
You don’t have to be a tech genius to figure this out.
Emotional benefits:
- Make money from home without being tied down to a “real job”.
- Work during the hours you want and not what a boss wants.
- Make money using your creativity.
- Spend more time raising your children and focusing on your family.
You can sell practically anything on Etsy – it’s a marketplace for artists and crafters to list their handmade and digital items.
So, what types of digital products can be sold on Etsy?
The best types of digital products to sell on Etsy are digital downloads, templates and printables people can quickly download, print and use. These products can be created within just a few hours or less easily.
Etsy is the world’s most popular online craft market place and it draws in tons of eager shoppers looking for the perfect item for them. All you need is to set up a account and start uploading your digital products to sell.
There’s no need to create a site from scratch. Etsy has already done that so the process can’t get any easier.
If You’re Wondering, What is a Printable.
It’s a digital file that a customer can purchase from Etsy or another platform and receive an instant download of the product. It can be anything from scrapbook templates, planners, invitations, calendars, Pinterest pins, checklists, guides and much more. There are endless possibilities!
Popular Printable Ideas
- Templates
- Worksheets
- Planners
- Calendars
- Invitations
- Games
- Spreadsheets
You can adapt any of the above ideas to narrow them down to a certain niche. For example, create planners for the homeschooling niche. Make custom wedding invitations or birthday party invites.
Should I Already Have an Audience to Sell to on Etsy?
It’s good to have an audience but you don’t have to. Etsy promotes your products for you and it’s easier to build your business on Etsy and scale out and open your own shop on your own website.
Using search engine optimization on Etsy and keywords is not difficult, it is just a learning process that you can use to increase your search rankings and deliver more traffic to your listings.
You can use Etsy SEO tools for optimizing your listings. There are lots of paid and free resources for teaching search engine optimization.
The Steps for Becoming a Seller on Etsy
Here is how you can get your Etsy Printables Shop started:
Product Titles Matter
Create a product title using keywords for the specific product you are selling. You want people who are searching for your product to be able to find it. For example, if I am selling Pinterest templates, my title may look something like this: Pinterest templates, Pinterest pins, blogger kit, Pinterest bundle, pin templates. e-Rank is an awesome paid tool that I use to find keywords to help my Etsy shop along. I subscribe to the $5.99 per month basic plan which is plenty enough to work with.
Be sure your description of the product is accurate along with measurements as well. This way buyers know exactly how big their file download should be before purchasing anything. 🙂
Find Popular Printables in a Growing Niche
The first thing you want to do when selling on Etsy is to find a popular printable in your niche. Research Google to find out what’s selling. Proven products mean people are already interested in it. Look at Pinterest boards in your target market. Create your own versions of these printables and list them on Etsy. Check out your competition and see what you can do to make your printables better.
Questions you should ask yourself when trying to differentiate from the competition:
- What ways can I display the product that makes it stand out from the others on Etsy?
- Can I create a bundle of it and sell it at a higher price?
- What improvements can I make to this type of printable that will make it more useful to my customers?
The more value you can offer the more you can charge for your products. Make sure your printables are high quality and original. Run occasional sales to draw in customers. Starting a blog and connecting it to your Etsy shop is a further way to grow and increase your traffic and revenues.
Price Your Products Competitively but Don’t Price them to Cheap
On Etsy you want your prices to fall somewhere in the middle of what your competition charges. Not the most expensive or the cheapest.
You can also offer discounts for bulk orders.
Include lots of nice photos that show off the quality of your workmanship. Mockup images are great for creating nice Etsy shop photos. High resolution images are important. You want your products to look professional and high quality.
Apply SEO to your product descriptions too. Use keywords in the tags for your products and include a keyword rich bio that leads back to a landing page where you offer an attractive freebie where you can collect email addresses for future customers.
Last Tips for How to Sell Printables on Etsy
You can actually have your shop up and selling products within a day if you just work hard and get it done.
Need some help? I’d be happy to show you how you can get off to the right start with your digital products business in my Smart Printables Mini Course, Click HERE to learn more.
Let me know if you have any questions or comments below.